Emily Schallert

Agency Overview

Coastal Creative Communications is a Charleston-based fractional marketing agency that helps small to mid-sized businesses and nonprofits grow visibility, leads, and revenue through full-funnel digital marketing. Combining C-suite-level strategy with hands-on execution, the agency acts as an embedded marketing partner—delivering the impact of an in-house team without the overhead.

Powered by Emily Schallert’s Waves of Impact Framework, Coastal Creative builds tailored marketing systems that blend brand storytelling, performance marketing, and analytics to help clients stand out, connect with their ideal audience, and convert attention into measurable business growth.

Core Services

• Marketing Strategy & Fractional CMO Support
  Long-term strategic planning, growth roadmaps, and ongoing advisory for business owners who need senior-level marketing leadership without a full-time hire.
• Brand Positioning & Messaging
  Clarifying brand story, voice, and value proposition so businesses show up consistently across channels and resonate with the right audiences.
• Digital Campaigns & Lead Generation
  Multi-channel campaigns that combine paid and organic tactics to drive qualified leads and measurable ROI for service-based businesses and nonprofits.
• Content & Social Media Marketing
  Planning, creating, and managing content that builds trust, nurtures audiences, and keeps brands visible and relevant online.
• Analytics, Reporting & Optimization
  Ongoing performance tracking, insights, and campaign refinement to ensure every initiative is tied to clear goals and tangible outcomes.

Highlights

• Fractional marketing model designed for small to mid-sized businesses and nonprofits
• Experience partnering with 25+ brands across the United States and multiple industries
• Strategy-first approach anchored in the Waves of Impact Framework
• Combines storytelling, performance, and analytics to deliver both visibility and conversion
• Offers full-service support that feels in-house, while remaining flexible and cost-efficient

Founder Insight

Coastal Creative Communications is led by President & Marketing Strategist Emily Schallert, a digital marketing leader with nearly a decade of experience building and scaling brands across the U.S. Her work blends creativity and data, helping clients move beyond ad-hoc tactics to cohesive marketing systems that generate consistent results.