Découvrez nos derniers articles de blog

Découvrez l’essentiel sur les signaux d’achat, la prospection basée sur l’intention, l’automatisation LinkedIn et l’outbound. Apprenez à repérer les prospects réellement prêts à acheter, à agir sur les bons signaux et à les convertir en clients.

6 août 20267 min de lecture

How to Use Funding Announcements as Buying Intent Signals (2026)

Funding announcements are a budget and priority signal. Learn how to turn a raise into better prospect selection, timing, and outreach that gets replies.

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4 août 20267 min de lecture

How to Use Website Changes as Buying Intent Signals (2026)

A prospect's website shows strategy before any press release. Learn how to read website changes as buying intent signals and turn them into timely outreach.

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30 juillet 20267 min de lecture

Structured vs. Unstructured Intent Data: What's the Difference and Why It Matters (2026)

Structured intent data shows a category is warm. Unstructured intent data shows who to contact, why now, and what to say. Here is the real difference.

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28 juillet 20266 min de lecture

AI SDR vs. Sales Engagement Platform: What's the Real Difference?

AI SDR vs sales engagement platform: how each category actually works, where each one wins, and which your outbound team should buy first.

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23 juillet 20266 min de lecture

How to Use Job Postings as Buying Intent Signals

Job postings are public buying intent signals. Learn how to read hiring patterns, map them to buying windows, and turn them into timely, relevant outbound.

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22 juillet 20266 min de lecture

Why AI Sales Agents Need Buying Intent Context To Work

AI sales agents fail without buying intent context. See what signals to feed them and how Alsona turns intent data into sharper outreach.

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20 juillet 20266 min de lecture

Why a Unified Inbox Matters When Your Outbound Runs on Buying Intent

Scattered inboxes break intent-based outbound. See why a unified inbox keeps buying intent signals attached to every reply, and how it lifts GTM execution.

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17 juillet 20266 min de lecture

Signal to Sequence: How to Turn a Buying Intent Signal Into Outreach That Gets Replies

Signal-to-sequence outreach turns one buying intent signal into a multi-touch sequence that references timing, the likely priority, and a low-friction CTA.

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15 juillet 20265 min de lecture

How Marketing Agencies Can Use Intent Signals to Find Better Clients

Learn how marketing agencies can use buying intent signals and AI to find companies with active growth needs and win new clients before competitors do.

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